Description
Selling through more than one channel? Retail, wholesale, Amazon, a boutique reseller — each one needs different pricing, and it’s easy to accidentally sell at a loss on one of them. This 10-sheet kit keeps every channel profitable.
What’s inside the Excel workbook (10 linked sheets):
• Start Here — quick-start instructions
• Retail Pricing Calculator — price for direct-to-consumer sales
• Wholesale Pricing Calculator — price for bulk/wholesale buyers correctly
• Multi-Product Batch — price your whole catalog at once
• Channel Pricing Comparison — see retail vs. wholesale vs. marketplace side by side
• Volume Discount Table — structure wholesale volume breaks without losing margin
• Landed Cost Calculator — include shipping, duties, and fees in your true cost
• Wholesale Margin Protection — set a floor price so you never sell below profitable
• Channel Profitability — see which channel is actually making you the most money
• Dashboard — visual summary across all channels
Also included:
• A 12-page PDF Companion Guide with worked examples
• A Notion import file to track channel performance over time
Who it’s for: Brands and makers selling across multiple channels (retail, wholesale, marketplaces) who need one system to price all of them correctly.
Format: Excel (.xlsx), PDF, Notion (.md) — instant digital download.
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